With apologies to Bud Abbot and Lou Costello.
One of the nicer perks of being on the razor edge of technology is being able to see and play with a variety of devices. Some will make it to the market, some of them will never get out of an R&D lab, and some will flounder and be buried in the pantheon of devices that once ruled the mighty mobile lanscape. (how is this for an opening paragraph?)
I get exposed to a lot of devices — from multiple manufacturers, from all sizes, from all colors, and ranging from specific market segments to the ones positioning themselves as an “all-in-one” device. Yes, there are some devices striving to be a swiss army knife of sorts while others strive to be more incisive in a “just do one thing good above all other devices” sort of way.
And in this far-reaching techno Tower of Babel, there is a significant question we all ponder and one that I get asked often: Which device do you think is the clear winner? Ergo, the title of this blog — Who’s on first, What’s on second, I Don’t Know is on third…
Who is on first? Which device is number one? Is it the Apple iPad? The Galaxy Tablet? The iPhone 4? The Motorola Droid X? The (now defunct) Google Nexus? The Samsung Galaxy S? Which one, Carlos? Which one is it???
What’s on second? Which device would be number two? Well, I’m pretty sure that it has to be an Android device. Sure, iOS is the mobile OS, but Android — purely by default — has to be number two.
I Don’t Know is on third — Microsoft’s WP7. Nokia, Samsung’s Bada, Asus Tablets, ViewSonic Tablets. I’m sure that the new Motorola tablet that is rumored to be announced at CES will be the one to beat. Then again, maybe not! Maybe this new Motorola Xoom (?) will climb up the charts to be number one and dethrone the iPad, and make for a formidable competitor to the Galaxy Tablet. Then again, maybe some unknown tablet that is yet to be announced will take the coveted first place position.
So, which one is it?
NONE! No tablet — whether it is an iPad, Samsung Galaxy Tablet, NOOK Color, or any other tablet device — is number one.
Sounds like blasphemy, right?
Well, my answer to you is this: There is no clear winner!
Surely the iPad is elegant, well-made, outstanding, and has all the things that one may ever need in a tablet device. The Galaxy Tablet is also outstanding, it is an Android device and although the UI is not as elegant, it is just as outstanding as an iPad in terms of functionality. Features missing on the iPad are available on the Galaxy and the opposite is true. And the NOOK Color, it is by far, one of the best devices out there for eBook reading. It is not an iPad, nor a Galaxy Tablet, and Barnes & Noble is not positioning the device as a tablet — it is being positioned as an eBook reader with tablet capabilities. Combined with an excellent eBook experience, the NOOKColor is a device capable of standing on its own merit against the big boys.
So why no number one?
Because the clear winner here is not a tablet from a specific manufacturer, the real winner here is the software. Yes, you read that right — It is the software, the app running on the device. And is the app I can run on my iPad, Samsung Galaxy, NOOK, or any other device. What good is it for me to have any of the aforementioned devices, or up-and-coming devices, if i can’t get my personal email, my calendar, my documents, my eBooks, and games? If I can’t log into my corporate VPN and access my intranet to access my corporate documents and edit them, or my user list, forums and make the appropriate changes, the device is just as useless as a red-brick. It is dead weight.
I don’t give a hoot if the device has 27,000×27,000 HDMI output in Super-not-yet-standard-XXLHD format and with THX 20.1 surround sound coming out of the unit — if I can’t get to my movies or to my documents on the device, it is a waste of my time and yours to be carrying around a brick.
The clear winner is the software and, even more so, the software that is available on the different platforms. (read “iOS and Android” since I Don’t Know is still on third. 😉 )
I know — you’ve figured it out, you are smart, you are now saying “This guy is good!” This was all a bait-and-switch to peddle his Corona SDK. Boo hoo, I just wasted a good 15 minutes reading this, and for a second there he had me going.
Well, yes, my company creates a cross-platform app creation solution called Corona SDK. But if you think I am going to bait-and-switch you, here, I will give you my number one app for devices.
DropBox. Between my two laptops and my three desktop units, my iPad, and my Galaxy Tablet, and other tablets that I can’t talk about, DropBox has become my choice of app for synching documents across my disparate OS units.
And with everyone from analysts to pundits who are calling this year “The year of the Tablet,” the software that enables the device to access your documents anywhere, anytime, is the real winner.
Abbott: … Who’s on first, What’s on second, I Don’t Know is on third…
Costello: That’s what I want to find out.
Abbott: I say Who’s on first, What’s on second, I Don’t Know’s on third.
Costello: Are you the manager?
Abbott: Yes.
Costello: You gonna be the coach too?
Abbott: Yes.
Costello: And you don’t know the fellows’ names?
Abbott: Well I should.
Costello: Well then who’s on first?
Abbott: Yes.
Indeed.